On demand delivery company Glovo has announced that it has partnered with Simbisa Brands in a bid to boost its market share in Kenya.
The company will tap into Simbisa Brands’ portfolio of food and eatery outlets in order to provide its customers variety. Simbisa Brands owns and operates Pizza Inn, Chicken Inn, Creamy Inn and Galitos.
Speaking during the announcement of the partnership, Priscilla Muhiu, Glovo’s Head of Marketing for Sub Sahara Africa, said that the partnership will mostly benefit consumers of Glovo’s service and Simbisa’s products. “This partnership means a lot not only to us but also our customers. Glovo is constantly innovating thus we are always keen to onboard more outlets so as to improve the product offering we give to our customers based on their preferences. Simbisa Brands operates a rich portfolio of food and eateries spread across different locations in Nairobi, and this partnership with Simbisa, therefore, will help us achieve our broader strategy of being a one-stop shop for all our customer needs and deliveries.
Glovo offers users the convenience of being able to buy anything and have it delivered to their doorstep as long as it can fit on a motorbike. The service is available in in Kenya in Lavington, Kileleshwa, Kilimani, Westlands and UpperHill at the moment. According to the company, plans to underway to expand the service to more neighbourhoods.
Glovo was founded in 2015 in Barcelona and has since then expanded operations to 3 continents i.e. Europe, Africa, and South America. The service is present in over 20 countries and more than 100 cities. Kenya became the 3rd African market for Glovo in 2019, after Morocco and Egypt, that launched last year.