The third leg of the anticipated 2023 Tusker Oktobafest regional events in Mombasa concluded with resounding success over the past weekend. The event showcased a vibrant tapestry of East African culture.
The two day event featured a lineup of Kenyan artists who enthralled the crowd with their captivating performances. Jovial, Mejja, Fena Gitu, and Lexxie, who emerged from the Tusker Nexters talent search, sponsored by the Tusker brand. Guiding the musical journey were DJ Joe Mfalme, DJ Mish, and DJ Most Wanted. The artist lineup was diverse, providing both male and female performers with an opportunity to showcase their incredible talents, while also offering a platform for up-and-coming artists like Lexxie.
“I am incredibly grateful for the unwavering support and opportunities that Tusker has provided throughout my musical journey. Being a product of the Tusker Nexters talent search was a game-changer, and their continued support has helped me grow as an artist. Tusker has not just been a brand; it’s been a valuable and impactful partner in my growing career,” Lexxie.
Local businesses also benefited from the surge in customer activity across various sectors of transport, hospitality, and food among others. The event was a testament to the promise of Oktobafest’s commitment to leave a positive imprint on each region it touches.
The Mombasa event marked the third regional installment of the Tusker Oktobafest, setting the stage for the main Oktobafest events in the East African region. Prior regional events were hosted in Kisumu and Naivasha.
This year’s edition of Tusker Oktobafest has been dedicated to a celebration of the region’s unique cultural identity. It seeks to highlight and celebrate the rich tapestry of East African culture through a blend of food, music, fashion, art, and gaming, with beer as the uniting factor. It’s an invitation to everyone out there to come see How We Do all things culture in East Africa as we gear up to the ultimate celebration at Ngong racecourse from October, 27-28.