The Coca-Cola system in Kenya has announced an investment of nearly $90 million (approximately Ksh. 9B) in Kenya as it seeks to diversify its soft drinks offering in the local market.
The new drinks will be produced locally through a new $26 million dollar, hot fill line at the CCBA- Nairobi Bottlers Ltd in Embakasi. It brings the total investment by The Coca-Cola Company in Kenya, between 2016 and 2018, to $90 million, with other investments including the manufacture of packaging material such as glass in Nairobi, Mombasa and Nyeri.
The investment falls under The Coca-Cola Company’s global vision to become a total beverage company, by reshaping its growth strategy and operating model in line with the changing customer tastes and buying habits. This will include the introduction of more low- and no-sugar options and drinks in emerging categories.