Guinness customers to meet Rio Ferdinand & win Ksh. 50 million in new promotion

East African Breweries Limited (KBL) Brand Manager Christine Kariuki (2nd left), Marketing Manager – Guinness, Nduku Wamakau (middle) and Shopper Manager Kennedy Mutula
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Guinness has launched a new promotion for its customers where they will stand a chance to win Ksh. 50 million worth of prizes and to meet former football player Rio Ferdinand when he visits Kenya.

Prizes include Ksh. 1 million plus will get the chance to meet Rio Ferdinand, other cash prizes and Guinness merchandize. There will also be Guinness activations in selected bars where if spotted drinking a Guinness you will have a chance of winning a Ksh. 1 million case prize.

To participate, customers should SMS the code under the crown of Guinness bottles to 22110.

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