Elizaphan Murage Wanjohi wins the grand prize in EABL’s ‘Win A Ride 2’ promotion

EABL, Senior Brand Manager Premium Spirits, Alice Owambo, interacts with Murage Wanjohi
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29 year old IT consultatant, Elizaphan Murage Wanjohi, is the winner of the grand prize in the Win A Ride 2 consumer promotion by East African Breweries (EABL). He won a has won a brand new Subaru Impreza worth Ksh. 3.5 Million.

The promotion was launched in March and targeted consumers of spirit brands such as Smirnoff, J&B, and Black & White.

Over 680,000 people participated in the 3 month promotion and 32,598 consumers won daily, weekly and monthly prizes. The first Win A Ride promotion took place in 2016 which saw 168,599 consumers taking part.

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