Kenyans in rural areas are set to have an easy time accessing Digital TV thanks to StarTimes. The company has announced major expansion plans that will see the company’s digital television service being accessed by 80% of the Kenyan population by the end of 2014.
StarTimes digital television service will be available in Machakos, Migori, Trans-Nzoia, Laikipia and Muranga counties raising the number with the company’s digital television access to over 20 counties.
Subscribers across these regions will have access to both Pay Television and Free to air digital television
services with the option of upgrading from free to air to Pay TV at will and vice versa, without the need to purchase another set top box.
Speaking on this latest development, StarTimes Vice President for Marketing Mr. Hans Han said, “We intend to ride on our current 70% digital television network coverage in the country to extend the reach of our informative, educative and entertaining channel offering to more Kenyans key in not only growing our market share but also giving them an enviable choice that will enrich their television viewing experienceâ€.
With the country gearing for the transition from analogue to digital television transmission, StarTimes has set the pace in extending its digital television footprint that will see the population within these counties access crystal clear digital television service.