Social Media Strategy workshop to be held at Riara University



Social Media is gaining popularity daily. There isn’t anyone who can say Social Media is pointless in their business. Be it in customer service, marketing, PR, sales, recruitment or a combination of these applications. You cannot afford to neglect the power and value of social media in your organization. It is with this in mind that ICS Kenya in partnership with Interactive Concepts have come up with a Social Media Strategy Workshop.

The workshop which will be facilitated by Japie Swanepoel, founder of Interactive Concepts will be held at Riara University on 6th March 2014 at a fee of Kshs 25,000 per person . ICS Members will get a 10% discount and there is a corporate offer where if you register 3 people, you get the 4th free

The workshop will be all about learning the latest social media tools and applications with one goal in mind: leaving at the end of the day with a clear idea of what social media will do for your organization in 2014..

It will be an interactive event that will give you a clearer understanding of social media tools you can use in your business.

Social media will be discussed in terms of:

• The major social media tools and their applications.

• International and local success stories and disasters.

• How Kenyan organisations can benefit from social media: research, development, polls, monitoring trends, engaging with users, targeted campaigns, CRM, etc.

The focus will be on the following networking platforms: Facebook, Twitter, YouTube, LinkedIn, Google+, Blogging.

Every organisation could advice on how to utilise the power that is Social Media. IT’s more than just about boosting sales or creating awareness. It gives you easy access to your customers. A chance to interact with them and know how to meet their demands. This is what this workshop is all about. Clear your calendar and prepare to learn a few things about this.

The event will be held at Riara University on 6th March. Contact Mylene on 0712 896 332 to reserve your space.

You can join and follow the conversation on twitter by following @ICSKenya and through the hashtag #ICSWorkshop

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