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Toyota Kenya yesterday launched the new look 2016 Rav 4. The fourth generation RAV 4 has enhanced features aimed at making the user experience more enjoyable. The new model is a combination of power, driver comfort, world-class performance, fuel efficiency, superior technology, safety features, with spacious rear seat and a large cargo space.

It captures the spirit of freedom that began with the original RAV4, yet breaks new ground in refinement, practicality and technology. With expressive styling and a roomy, comfortable interior, RAV4 is decidedly refined, but with agile handling and all-weather capability. The 2016 Rav4 will be available in nine colors, Super White, White Pearl , Silver Metallic, Gray Metallic, Black Mica, Red Mica Metallic, Bronze mica Metallic, Dark Brown Metallic and Orange Metallic.

The new Rav4 will be available in 4 variants to cater for the various customer needs in the Kenyan market. The variants are 2.0L 4×2 CVT High and Standard Grades, 2.0L 4×4 and 2.5L 4×4 CVT High Grade.  The retail selling price starting from about Kes. 3,868,502.00 exclusive of VAT.

Toyota Kenya has been a major beneficiary of the Excise Duty ACT 2015 which saw the introduction of huge duties on older imported vehicles. In some vehicles the duty went up by over Kes. 200,000.00 hence changing the preference to new or newer vehicles which have a lower duty and are better in the long run.