Maisha Magic will unveil a new reality TV talent show that will premiere on the channel on February 9th this year. While making the announcement, M-Net East Africa Regional Director Michael Ndetei disclosed that Maisha Superstar is a reality TV talent series that is designed to take 6 outstanding young musical acts on a dream journey to uncover the ultimate superstar. ‘This show is more than just a musical contest. It is a talent search that explores and uncovers the real untapped talent in the youth within the East African region’, Mr. Ndetei explained.
The search for the next big thing in music in East Africa commenced with 6 specially selected music celebrity coaches scouting the entire region in a bid to identify talented up and coming musicians in the region. The newbies will then be mentored by a group of professionals who will include music composers, producers, directors and image consultants. There will be a judging panel in the show which will include influential people in the music industry. Maisha Superstar winner will feature the six contestants selected by the celebrity mentors from start of show till the end of it where five will be eliminated to pick the winner.
Musicians who will be participating in the show as mentors include Nameless and Rabbit from Kenya, Maurice Kirya and Jose Chameleone from Uganda and AY and Shaa from Tanzania with Erick Wainaina from Kenya taking charge as the music director.