Facebook Avatars have been launched by the technology company in Africa to give its users new ways to express themselves online.

Avatars are digital personas that enable people to engage across Facebook and Messenger in a more personal and dynamic way. The personalized avatars can be used to share a range of emotions and expressions via a digital persona that is unique to each user.

There are many ways that users can use their avatars including in comments, Stories, Messenger and soon, text posts with backgrounds too. The avatar can be customized with hairstyles, complexions, outfits, COVID-19 support stickers and more.

To create an avatar, users can go to the Facebook or Messenger comment composer, click on the “smiley” button, and then the sticker tab. Click “Create Your Avatar”.

“Facebook is home to some of your most personal content and we want to allow people to share and react to that content in the most personalized way possible,” says Nunu Ntshingila, Regional Director, Facebook Africa. “We’re excited to give people more options to convey their identity on Facebook, allowing them to share in a more personal, light-hearted way.”

Avatars include hundreds of global sticker packs and integrations with GIF providers and can also be shared across Facebook and Messenger by:

  • Setting as Profile Picture
  • Sharing to News Feed
  • Using on Gaming Profile