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Capwell Industries has launched a new maize flour, AMAIZE, in the market. The company claims that the new flour is premium and whiter and softer than other maize flours.

Capwell Industries began operations in 1999 and manufactures flour, rice, pulses and porridges. Their brands include: Soko Maize flour, Pendana Maize flour, Soko Uji porridge (Millet), Pearl rice, CIL rice, Ranee Spaghetti and Pearl Pulses (Green grams (ndengu); Green Peas; Masoor dal (Kamande), Cow Peas, Black beans (Njahi), Red beans (Nyayo beans), Pigeon Peas).