Safaricom has partnered with DOCOMO Digital, to give customers the option to pay for content on the Google Play Store using M-PESA.
The integration, which is powered by DOCOMO Digital’s mobile commerce enabling platform using Google Play’s payment API, allows M-PESA customers to use the mobile money service to pay for goods and services from the app store.
The service is available to more than 27 million M-PESA customers in Kenya with an Android smartphone or tablet. Customers matching this criteria can purchase content and products from the Google Play Store and pay for them using M-PESA. The solution combines Google Play with the M-PESA purchase experience that Safaricom customers are used to when paying for goods and services.