The Kenya Pipeline Company PLC (KPC PLC), has stepped into the digital arena. The company has officially partnered with the Bloggers Association of Kenya (BAKE) to sponsor the prestigious Environment Category at the 10th Annual BAKE Awards.
This partnership bridges the gap between industrial infrastructure and digital storytelling, aiming to amplify the voices of creators tackling climate change, sustainability, and conservation.
This year’s BAKE Awards theme, The Creator Economy: Turning Content into Capital, highlights a crucial truth: storytelling is a viable economy. By sponsoring the Environment Category, KPC PLC is helping ensure that “capital” isn’t just financial, but also environmental.
As digital creators increasingly use their platforms to champion responsible natural resource management, they act as the bridge between complex scientific climate data and everyday public awareness. KPC PLC views these creators as essential partners in driving sustainable development.
“Environmental sustainability is central to KPC PLC’s purpose and long-term vision,” said Mr. Pius Mwendwa, Ag. Managing Director of KPC PLC. “We are proud to support creators who are leveraging digital platforms to champion conservation, climate action, and sustainable development, helping to build a greener future for generations to come.”
For KPC PLC, this sponsorship isn’t just a corporate branding exercise, it aligns with their ongoing physical conservation efforts. Over the past five years, the company has actively invested in restoring Kenya’s vital ecosystems.
Key environmental milestones
- 1,210,020 Mangrove Trees Planted: Cultivated across 100 hectares at Jomvu Creek.
- Community Collaboration: Executed in tandem with the Bidii Creek Conservation Group and local community forest users’ associations.
- Sustained Investment: Driven by the KPC Foundation, which continually funds education, health, water, and youth empowerment alongside environmental initiatives.
The BAKE Awards have long served as the benchmark for digital excellence in Kenya, spotlighting the country’s best bloggers, podcasters, videographers, and storytellers.
The ultimate winners will be unveiled and celebrated during the 10th Annual BAKE Awards Gala on June 27, 2026.
As Kenya’s creator economy continues to mature, partnerships like this demonstrate that corporate social responsibility is evolving. It is no longer just about planting trees in the ground, but also about nurturing the digital seeds of awareness online.
To see the full list of nominees and celebrate Kenya’s digital trailblazers, visit bakeawards.co.ke/vote.